FEBRUARY PROGRAM

Writing for the Web: Achieving Your Communications Objectives Online

Do you find yourself having to write for the web, but not sure you’re writing the best way for the venue? Let one of Louisville’s premier bloggers, Michelle Jones of “Consuming Louisville,” teach you the finer points of writing for an online audience at our next IABC meeting.

She will share the secrets of concise, compelling copy, and offer her thoughts on how to attract and maintain an online audience. As a founding member of the board for Social Media Club, Louisville, she can offer her tips on getting plugged into Louisville’s thriving social media communications community, too. Come join us for a delicious lunch, some networking and practical advice you can use every day.